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Categories Marketing Agencies Creative Media Sustainability Technology

Brands

Man holding a rail on the subway - pink purple hue

16 May 2023

5 min read

Sponsored

Not all data is created equal – how to rebalance the marketing data mix
Promoted
Man in black coat stood in front of mural

10 May 2023

4 min read
The rise of cultural currency: a new era for Gen Z and beyond
The Drum Network
Four lego people on a pedestrian crossing

08 May 2023

7 min read
Your data strategy can be a community-building strategy – here’s how
The Drum Network
Young adult woman sat on bench in baggy t-shirt & sunglasses against blue background

03 May 2023

5 min read
Accepting mistakes and ceding control: how is youth culture affecting brands?
Branding
‘Loyalty programs can still be effective if approached strategically’

02 May 2023

4 min read

Sponsored

Personalization, customer centricity & brand value help marketers stay ahead of the curve
Promoted
Ick02

09 Mar 2023

6 min read
You can run, you can hide, but you can’t escape ‘the ick’
Opinion
Opinium shares findings from their latest Most Connected Brand index and how the research has evolved. Image: Alexander Shatov/Unsplash

26 Aug 2022

3 min read
Five years of Most Connected Brands Index: what we have learned
The Drum Network
Tik Tok

03 Aug 2022

2 min read
TikTok owner Bytedance crowned number one Chinese Global Brand Builder
china
Ford, Shutterstock, Home Depot & Reckitt on what’s next for creativity

15 Jul 2021

4 min read
ICYMI: Ford, Home Depot & Reckitt on what’s next for creativity
creativity

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024